SOLUTIONS



    Identification



    Acquisition



    Retention



 » Cross-Sell or Up-Sell





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    News 		Cross-Sell or Up-Sell

It is easier to sell to an existing customer than to acquire a new customer. Using advanced database tools, we help you identify who, and importantly when, you should contact your customers and prospects about a new product or resell opportunity. We seek opportunities to increase your share of your customer's spending.
  • Outbound re-sell: The costs of recruiting customers is much higher than keeping them, outbound calls identify when a customer is likely to be in the market again and ensure that our clients are first in mind. A 5% increase in retention of existing customers can lead to an increase in profits of 80%.

  • Outbound cross-sell / up-sell: It is, on average, six times more costly to recruit a new customer than it is to retain an existing one. We contact customers by telephone and encourage them to buy other products from our clients or to upgrade to additional products or services.

  • Inbound cross-sell: Certain interactions lend themselves to offering additional products. Using customer signals, we identify when a customer may be in the market for additional products and use the opportunity to make an offer.